Last Updated: February 2, 2026
Refinery (“we,” “our,” or “us”), a DBA of Valera Enterprises, LLC, a Delaware limited liability company, operates the website refinerywp.com and provides WordPress and WooCommerce plugins and related services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or purchase our products.
Company Information
Refinery
A DBA of Valera Enterprises, LLC
1106 2nd St #480
Encinitas, CA 92024
United States
Information We Collect
Account Information
When you create an account or make a purchase, we collect:
- Name and email address
- Billing address
- Payment information (processed securely by Stripe)
- Company name (optional)
License and Product Data
When you activate a plugin license, we collect:
- Website URL where the plugin is activated
- Plugin version information
- WordPress and WooCommerce version (for compatibility)
- License key and activation status
Automatically Collected Information
When you visit our website, we automatically collect:
- IP address
- Browser type and version
- Pages visited and time spent
- Referring website
- Device information
Waitlist Subscriptions
If you subscribe to a product waitlist, we collect your email address and associate it with the specific product(s) you’re interested in.
How We Use Your Information
We use the information we collect to:
- Process purchases and deliver plugin licenses
- Provide plugin updates and security patches
- Validate license keys and manage activations
- Provide customer support
- Send transactional emails (receipts, license keys, renewal reminders)
- Notify waitlist subscribers when products become available
- Improve our products and services
- Comply with legal obligations
Payment Processing
We use Stripe to process payments. We do not store your full credit card number on our servers. Payment information is transmitted directly to Stripe using industry-standard encryption. Please review Stripe’s Privacy Policy for information on how they handle your data.
Cookies
We use cookies and similar technologies to:
- Keep you logged into your account
- Remember your cart contents
- Understand how you use our website
- Process checkout and payments
You can control cookies through your browser settings. Disabling cookies may affect your ability to make purchases or access your account.
Data Sharing
We do not sell your personal information. We may share your information with:
- Payment Processors: Stripe, for processing transactions
- Email Services: For sending transactional and support emails
- Legal Requirements: When required by law or to protect our rights
Data Retention
We retain your account and purchase information for as long as your account is active or as needed to provide services. License activation data is retained to validate your licenses. You may request deletion of your account by contacting us.
Your Rights
You have the right to:
- Access the personal data we hold about you
- Correct inaccurate information
- Request deletion of your data (subject to legal retention requirements)
- Export your data in a portable format
- Opt out of marketing communications
- Unsubscribe from waitlists at any time
To exercise these rights, please contact us or manage your preferences in your account dashboard.
California Privacy Rights
California residents have additional rights under the CCPA, including the right to know what personal information we collect and how it’s used, the right to delete personal information, and the right to opt out of the sale of personal information. We do not sell personal information.
Security
We implement appropriate technical and organizational measures to protect your personal information, including encryption of data in transit (SSL/TLS), secure password hashing, and regular security updates to our systems and plugins.
Children’s Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting a notice on our website or sending an email to registered users.
Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us at:
Refinery
1106 2nd St #480
Encinitas, CA 92024
Email: [email protected]